Weekend reservations reach 98 percent, highlighting strong demand for hands-on learning experiences that combine play and education.
The Hangeul Playground Sejong Center, where children learn the Korean alphabet through interactive play, has welcomed approximately 7,000 visitors within its first month of opening. It has quickly become a popular family destination and a symbolic children’s experience space representing Sejong as a city of Hangeul culture.
The center opened on December 11 last year at the Sejong Center for the Performing Arts, supported by a total investment of KRW 880 million, including KRW 530 million from the Hangeul Culture City project and KRW 350 million from the National Hangeul Museum. Since opening, a steady flow of families with young children has continued to visit the facility.
Its popularity is reflected in reservation figures. As of this month, weekend bookings have reached a 98 percent reservation rate, while the overall reservation rate, including weekdays, stands at 74 percent. The advance reservation system helps maintain a comfortable visitor experience and smooth crowd management.
The Hangeul Playground Sejong Center has received positive feedback for its balanced combination of play-based learning content, child-safe spatial design, and efficient operational management. Based on the National Hangeul Museum’s flagship children’s education programs, the center offers three themed zones, including “Scenes of the Mallang Tongtong Village,” “My Dream Room,” and “Shall We Play at the Hangeul Playground?”, featuring a total of 12 interactive activities.
Children naturally learn the shapes and principles of Hangeul through activities such as creating Hangeul signboards, playing with consonant and vowel blocks, navigating maze challenges, climbing structures, and immersive content that transforms sounds into visual elements. The hands-on format encourages active participation and sustained engagement.
Characters inspired by Hangeul letters from the “Mallang Tongtong” series, such as “Giyeok Tongtong” and “Nieun Tongtong,” further spark children’s curiosity and help them understand the structure of the Korean alphabet in a friendly and approachable way. This character-driven approach enhances both learning enjoyment and overall visitor satisfaction.
The Hangeul Playground Sejong Center is open free of charge to children aged eight and under when accompanied by family members. Each session accommodates up to 50 participants, with seven sessions operating daily. Each session lasts approximately 50 minutes, and admission is available through advance reservations.
Source: Sejong City Office
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